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- sean@parerco.com.au
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There is more to utilising business websites than simply writing what services or products you offer. It is a mix between art and science, design and psychology. So don’t feel too bad if you get almost no leads from your website now. Google, Facebook, and even SEO don’t guarantee clicks. But why exactly is that?
Website developers are experts when it comes to design and the technical aspects of a website. However, most of them don’t have the training to create a brilliant marketing strategy. In fact, web developers turn to YOU for the content.
If there’s one thing to be sure of, content is the most essential part of your website. Content drives conversions. That’s why we’re a firm believer that businesses, especially small businesses, should be fully provided with what they need for a successful, campaign ready website. We make it our mission to create campaign-ready websites that get clients interested and, ultimately, loyal to your brand.
Websites are an essential avenue to promote and sell your products or services. One of the most important aspects of a good website is content. Aside from keeping your readers engaged, it can boost brand awareness and aid you in securing a more desirable position in the industry.
A website is one of the few digital assets you truly own. It can act as the bridge between your marketing efforts and sales. Your website has a job to do – aid decision making of your prospects and convert them into genuine leads. Did you know the average website conversion rate for websites is less than 3% (Wordstream, 2020).
So countless business owners spend thousands of dollars on ads to get a handful of people to their website, only to have almost all go elsewhere.
We have partnered with Marketing Broker Australia to offer a campaign-ready website specially built to ensure that you receive the optimal return on your marketing efforts. Aside from excellent technical design, our campaign-ready websites stand out because of the content itself. We partnered with the leading marketing professionals on the Sunshine Coast to find out what people are looking for.
The reasons why we chose Marketing Broker Australia is because written content sets them apart. They have an industry-leading briefing process, developed in partnership with copywriters, marketers and website developers, refined over many years. Everything they create is tailored to each business they work with to capture what makes each special.
“We believe that small businesses all over Australia deserves to have a website that appropriately reflects their brand. So, for an affordable price, allow us to bring your content to life!”
If you need web hosting, e-commerce, membership, or specialised development, we can help you. Just ask!
